WWD reports that Style.com staffers will be documenting the June 4 ceremony via social media as it happens, but the broadcast itself won't be available online until the following day. The two-pronged approach seems designed to draw attention to the full spectrum of Style.com's online presence.
The broadcast will combine red carpet entrances (contributing editor Tim Blanks will appear carpet-side on the site's behalf), interviews, and "other exclusives."
I'm guessing that Style.com will mix in plenty of documentary footage from past awards: the website recently got access to the CFDA Awards' archives, and has been running highlights in anticipation of this year's ceremony.
Image via Style.com
Via: Style.com to Broadcast the CFDA Awards in All Their Glory